There has been a trend over the last decade or so for…
As part of a digital transformation, many organisations realise…
When companies think about loyalty programmes, they think about building a database of
With the economies of collecting data coming down as storage and processing costs go…
A few years ago, I was working on a project where my team.
Working with organisations on their data strategy, it becomes quite clear from the offset.
Once you have identified your company’s level of data.
Yes! Most businesses don’t have a unified approach to data.
Once you have assessed your data maturity and devised.
